Yep.

Sounds good.

Yeah.

So, first off, before we do it, we basically have – we want to ask the basic questions.

And we kind of – we normally have a little questionnaire that we have that we'll provide in the show notes.

But the big question that you always want to kind of do a kind of little self-audit.

And we need to be able to understand, you know, who are – who is the target audience? You know, what specifically is their problem or what are they looking for? Like, what's their big – you know, when they're looking for your products, kind of what is that? What are – we think of that as kind of what's the key words.

Like, how do you come up with, hey, I think this is going to be 40 bucks compared to, you're looking at 150 bucks per acquisition, right? Like there's a wide range.