You know, have you always kind of wanted to be a founder? No,

so much.

What was a founder would have been a question many years ago, despite running my company for seven years alongside my clinical practice.

So I'm a consultant clinical psychologist and I've spent 20 years in the NHS, really innovating in healthcare space.

So I suppose I was an entrepreneur within the health service without really seeing myself as that.

So a clinician just really trying to improve best practice.

I noticed that there are particular groups that continue to not access care and that services consistently tell us that they don't know how best.

how did you get started? You had this idea, you had the concept, what was step one to five in this journey for you? So I