Yeah, it's an accountability and management tool.

Absolutely.

And it's something that's collaborative.

So the way I build it, I propose something and I say, what do you think? And then I get their feedback and then we discuss and sometimes we negotiate on some things.

We agree, we disagree.

Most of the time we get to a point where we both agree on what it does look like.

We sign on it, physically or not physically, it doesn't matter.

meetings and everything, which I had no idea

Yeah, it's an accountability and management tool.

Absolutely.

And it's something that's collaborative.

So the way I build it, I propose something and I say, what do you think? And then I get their feedback and then we discuss and sometimes we negotiate on some things.

We agree, we disagree.

Most of the time we get to a point where we both agree on what it does look like.

We sign on it, physically or not physically, it doesn't matter.

meetings and everything, which I had no idea

So what did Orgora start offering and what does it look like now?

Well, again, started offering content promotions and sweepstakes on Facebook.

And what it looks like now is 10 different social networks, not only Facebook, obviously.

And for those 10 different social networks, we do publishing in all shapes and forms.

It's very, very different types.

There are very varied types of publishing.

And we help people create content, then post the content on those various social networks and then get the engagement back.

What are some of the trends in social media management you're seeing now that we can't afford to ignore?