Yeah.

Yeah.

And then as that happened, it was then ...

It was kind of known, right? Like, the, the second time around, those leaders knew what those topics were, who was in charge of it, like, what they needed to say, and they refined that.

And I ...

So then it was taking it and saying, "Why can't we now produce that internally? And, and let's just keep it going.

And right now, let's create that opportunity for others that may have never had the opportunity to learn about what design means, our culture, and all the things, and solidify that through the, you know, our firm and, and bring that in." And so yeah, between my team and John, we just kind of figured out what that would look like, and then asked the leaders to kind of lead that process and, and kind of bring it together and continue what they've already been doing, but just now for internal employees.

Mm.