I can probably at the most give this, if I'm really working on a couple of hours a week, what should I be focusing on for the next 90 days?

Yeah, so one to two hours a week is the perfect amount of time actually to be able to focus on PR and really build some momentum.

And so when I work with clients, the first thing that we look at is who is your ideal client? And where do they hang out, the people that you would most like to get in front of? And so it's starting to think of creating a wish list of media outlets, whether that's newspapers, magazines, blogs, podcasts, TV, radio, that, number one, will help you to get in front of more of your ideal clients, but also, number two, thinking about, you know, what do you really want to achieve through publicity? And sometimes people...

want to become more well-known locally because they're working with people in the local community.

They want to maybe become more well-known nationally or internationally.

Maybe they're really focused on their speaking careers, so they want to do more things where they can showcase them speaking, you know, so they're going to focus more on podcasts and radio.

So it's really looking at what your goals are with PR, and then we can kind of reverse engineer a plan in terms of which of the media outlets that would really help you to reach your goals.

Now what? Now what do we do? What do we do with it?

that what you always wanted to do? Did you go thinking that that's that's for me?

Yeah, I always really loved stories.

I loved books.

My mum always used to say that she reminds me when I was a kid, I wouldn't go to sleep unless there was a book under my pillow.

I was like obsessed with books.

But I always loved stories.

I loved writing stories.

yeah um so let's carry on the story what happened what happened next