Like life experiences in general, I suppose, eh?

Yeah, when we came together to make Focus, that was one of the discussions that we had, that there was a few things missing in some of the other photography tours and outfits that were offering photography workshops and tours was that they were primarily focused on the photography.

which is great, and not.

So our primary focus is the environment and the wildlife, and then your picture comes second.

Because we want you to leave knowing how to do this better, putting the animals first, putting the environment first.

When we're booking trips, this was always an intricate part of how we came together and... booking the trips and all of the things that go into it, we're always considering locally owned, conservation-minded lodges and tour guides in country, like who's doing well.

For instance, in Costa Rica, we work with a reserve where it's privately owned and he's doing his best to reforest and, you know, incorporate ecotourism in a way that also sustains what his children will be able to offer.

Yeah.