Skip to main content
Dee Benno

Dee Benno

Dee Benno, Esq. is a People Operations executive and HR consultant specializing in HR systems for small and family-owned businesses and trade associations, including as Director of Human Resources & People Operations at ACCA.

Sep 30, 2026

9:17
So when leaders are in that kind of situation, how do they reconnect the people, purpose, and priorities once things start to get as scattered as this? What do you recommend?
9:26
Yeah, yeah.
9:27
So in my experience, when organizations call me or when I'm working with a leader, it's usually because something feels off.
9:36
And oftentimes they can't clearly name what the problem is.
9:40
You know, I'll hear things like, we're working hard, but we're not moving forward, or everyone seems frustrated, but no one can point to why.
9:47
You know, we're not optimized to reach our goals.
9:49
You know, so over the years, I've developed what I...

11 MINS LATER

21:21
Yeah, I love this question.
5:14
Yeah.
5:15
Yeah.
5:16
Well, the cost definitely shows up on the P&L.
5:19
Owners just often don't connect it back to people.
5:22
So, for example, your wages are usually one of your single biggest expense.
5:27
And every decision around them, who you hire, who you keep, how you pay them, how they get managed, moves your numbers more than almost anything else you do.
5:38
But it's never going to show up as a line item called...

12 MINS LATER

17:49
The good news is that you can now get access to it at thebusinessbehindyourbusiness.com forward slash focus.

We value your privacy

We use cookies to understand how you use our platform and to improve your experience. Click “Accept All” to consent, or “Decline non-essential” to opt out of non-essential cookies. Read our Privacy Policy.