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Deb Feder
CEO and founder of Feder Development, a business development and practice management coaching firm; former corporate lawyer (15+ years) specializing in helping lawyers and professionals build thriving practices through client conversations.
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Jun 25, 2026
Build a Book of Business One Conversation at a Time, with Deb Feder
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9:17Andy TemteHOST
We live in an attention economy, so if a potential reader can only have, make the time to dive into one of those three books, which one would you want them to read and why?
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9:36Deb FederGUEST
Tell Me More takes your everyday moments and interactions and really allows you to be involved in the conversation, becoming the trusted person that clients can count on 'cause you're showing up, right? And Might I Suggest actually puts you into the equation and allows you to share your expertise and be the resource that is not just one project, but that real trusted thinking partner that clients can rely on, refer, um, circle back to, all the things, whether it is in your, you know, specialty space or not.
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10:17Deb FederGUEST
Um, Might I Suggest actually asks that you think about yourself as the CEO of your business, and we talk about having monthly business meetings for you and your practice.
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10:29Deb FederGUEST
How do you think about this? 'Cause we think all of those things as team-related or corporate America, you know, corporate-related, but we don't really think about it as if you're running a business, then act like it, and Might I Suggest makes that shift.
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13:06Andy TemteHOST
So what are the most important elements of the competency profile for this individual?
Rethinking Business Development: Small Actions, Stronger Relationships
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4:43Terrell TurnerHOST
Now, how have you learned, like, your perspectives around, like, business development and nurturing client relationships? Like, how did you learn that part of a necessary thing of being in the legal field?
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4:56Deb FederGUEST
So I don't know that I could tell you, like, this is the day that I learned how to nurture client relationships.
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5:08Deb FederGUEST
There's growing your network, there's nurturing relationships, and there's sharing your expertise.
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5:13Deb FederGUEST
And I think we get confused that we think that growing our network means I have to go to networking events.
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5:20Deb FederGUEST
And I think once you realize, "No, I just need to keep building and meeting people and expanding who's around me," whether it's by email or in practice groups or at a function if that's what works for you.
9 MINS LATER
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14:36Terrell TurnerHOST
So any practical examples you have of-Just things that they can do to keep that business development happening in the background.