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Davidson Wicker

Davidson Wicker

Founder and CEO of Ravetree, a project management platform for agencies and professional services firms

Jun 16, 2026

ChrisHOST
12:04
Like what should they be tracking? What should they be thinking about setting up? And then why don't they?
12:10
Yeah, I think the one thing that we see is sometimes a company can just over architect what they're trying to do.
12:20
Now, for example, in Ravetree, you can create really simple projects, simple tasks.
12:26
Or you can create really complex structures with dependencies, nested tasks, 10 levels deep if you need.
12:34
And I think sometimes companies can over-architect what they're trying to do.
12:41
And it's easy for someone with an engineering mindset to want to do that.
12:47
But I think keeping it as simple as possible is always the best approach.

9 MINS LATER

ChrisHOST
22:13
Is there a methodology that you've been seeing work better for agencies like Agile, anything like that?

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