What would you tell that person to do?

First thing I would do is we would look at their numbers right now.

You know, if you're if they've got a high income and they're renting for three grand a month and a potential home purchase was forty five hundred a month, I would ask them is the three grand month place that you're renting.

Is that going to fit your lifestyle that you want for the new marriage or, you know, possibly a growing family? And then we look at that fifteen hundred dollar difference.

by using a low down payment, a 3% or a 5% as the $1,500 extra.

So number one, they have complete control over their life.

High income people see more rent hikes than lower income people.

How would you attack this market? How would you come at it if you were starting over today?