So how did you get into this?

Well, I got to be honest with you.

I got to almost rewind to when I was a kid, because that's what sort of kind of created the foundational elements of the business I'm in now.

My family, a three-generation funeral home just outside of Chicago, and I learned early on what service meant.

My grandfather started the business in 1934 and father took over the business.

My brother runs the business now.

So over 90 years.

or human