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David Pohle

German composer

Jun 23, 2026

4:44
So the new innovative aspect here is that we are organizing an auction by making the quality of the coffees almost tangible through all the unique information we are providing.
4:58
Yeah, I mean, it is a little crazy, like your filtering question, like to not do samples.
5:05
But on the other hand, I feel like it's not that crazy in the sense that we have a pretty tight network of buyers and clients from around the world that we work with that know our coffees very well and know us very well.
5:23
So there is a level of trust there and we feel like there has to be that level of trust doing what we do with the type of farm that we have with Finca Sofia, which is a very unusual, very special concept.
5:38
And so with that said, as Willem alluded to, we had 45 um, companies, you know, clients, visitors, friends, um, partners visit us this year, uh, from January until, you know, just this, this past week.
5:57
And so many people, and sometimes we're coming more than once to cut more than once, um, the coffees from this harvest.
6:05
So, um, The coffees are not being offered as a sample set, which would be very typical going back evidently to 1711.

44 MINS LATER

49:50
Best of Panama this year, are you guys participating? Is this auction in lieu of that? How are you preparing if you are?

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