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David Peretz

Jul 16, 2026

37:26
So when you started EastEnd, was it just the two of you or did you guys have people that were working for you?
37:33
So when we started the business, we actually had a third partner.
37:38
who was a multi-generational New York real estate family.
37:43
He was our partner.
37:45
Our kind of business plan was we were really, my partner and I were going to do most of the work and he was going to help us raise the money from his friends.
37:54
We did the first deal together with him.
37:55
And I remember the article comes out, his name is Richard Rubin.

13 MINS LATER

50:31
boom.

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