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David Offenberg
Associate Professor of Finance and entertainment finance expert at Loyola Marymount University; author and frequent media commentator on entertainment industry economics
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APPEARANCES
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Jul 22, 2026
What’s Shaping the Entertainment and Media Industry Today?
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10:38David OffenbergGUEST
And I think Jeff makes such a great point about how the entertainment industry has continued to pivot over the years as new technologies come around.
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10:45David OffenbergGUEST
So in the early days, film was the disruptor to live theater, right, Jeff? It was a cheap way to put a show on for the masses.
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10:54David OffenbergGUEST
And then TV became the disruptor for film, and VHS became the disruptor, and now we have TikTok as the disruptor.
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11:00David OffenbergGUEST
There's always a disruptor, and there's always a way to make money off of that disruption.
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11:08David OffenbergGUEST
There was a tech company that started a new YouTube account to see what the algorithm recommended.
5 MINS LATER

