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David Ames

Co-founder, President & CEO of Sovereign Flavors, Inc., a Santa Ana, CA flavor house he brought on This American Life to help recreate what may be Coca-Cola's original recipe.

Oct 12, 2026

18:28
We all look at each other like, "What have we done?" How close do you think you are to the taste of actual Coca-Cola now?
18:35
You know, uh, I would say probably, what, on a scale of, uh, 10, we're probably around nine, I would say.
18:42
Eight and a half, nine.
20:48
[laughs] Do you think ordinary consumers would be able to pick out which one of these is real Coca-Cola?
20:54
You know, I, I highly doubt it.
20:56
I seriously doubt it.
20:57
I think if we would do a blind test right now with a regular consumer, I think we will be able to fool them.

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