So now that we know the problem that you solved, how does train with us work? And then we'll dive into how you're retaining members more.

Yeah, I mean, from a user perspective, so like forward-facing user aspect is it's a connection tool.

So what we had experienced over the last 13 years at Blended is that our tech stack just got bigger and bigger and bigger.

I mean...

To communicate with members, we were utilizing email.

We were using text messages, Instagram, Facebook community page.

And it was just becoming like really scattered because not everyone was using Facebook anymore.

I just want to make sure it's clear for everyone listening to.