top priorities here in the middle of 2026 as you talk to clients and as certainly you're talking about the products that you bring to the table, but in a broader sense, what are some of the challenges that organizations are facing and that the people you work with are asking you to help them solve?

Yeah, that's a good question.

I mean, certainly what I'm most focused on being in the experience industry is that I feel that for years we've designed workplaces based on assumptions.

And today, the exciting part is that today we can design them around evidence now and evidence-based data and people data.

So in what I do and certainly what you do as well, and we're one of many that do different invisible layers of technology, which I often feel are is the most impactful to get people on their way.

But I'm focused on helping organizations make decisions based on evidence rather than assumptions.

So I think if I look past my 20 years in the industry that there's been this maybe fallacy around spaces and the built environment needing to just facilitate, you know, everything and everyone.

Can you speak to that a little bit more about some of the data that's captured and what's available to my audience of FM and real estate leaders and how they can use it more effectively?