so you know with the insight that you have not only into your own agencies but also working with and mentoring so many others are there common threads that you see of issues and challenges that you see agency owners really struggling with and kind of where they get stuck

Yeah, 100%.

I think, and I like to tackle a few things.

I would say that my strength is growth more than operations.

Some people are better at operations.

Obviously, I'm decent at operations.

I can obviously build my own companies and stuff, but growth is really where I can help a lot.

And that's the topic du jour, right? As you look across the landscape with your experience, what do you see as some things that agency owners right now need to really be mindful of? And if they're not stepping toward this, this is something they need to focus on.

I'd be happy to.

Yeah, I mean, I would say, you know, my background is very much in building agencies.

You know, I'm 36 now.

I started when I was 24, about 12 years ago.

12 years ago, I was living in Montreal.

I moved to Toronto for, I was like a bigger city, bigger opportunities.

There's probably going to be a better job there for me.

No,