Curt Garner
President of Chipotle Mexican Grill
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Jun 15, 2026
How Curt Garner Built Chipotle’s $5B Digital Commerce Engine
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Curt GarnerGUEST
Please.There was a platform or a program, um, I like naming things, we called it DOPE, uh, which was Digital Ordering Platform Evolution, that we put into place before COVID.

Curt GarnerGUEST
We thought digital could grow to maybe 30%, could be, you know, close to a third of the orders that we get.

Curt GarnerGUEST
And so the language that we use in the company is, we now need to operate at web scale, and I used Amazon and some other big commerce engines as an example of, you expect it to work, um, you expect there not to be outages.

Curt GarnerGUEST
The complexity that we have versus Amazon, you know, they've got a huge assortment of goods and logistic centers, um, and do such a great job of making millions of things accessible to people.
7 MINS LATER
