
Craig Gilbert
18
APPEARANCES
8
PODCASTS
0510
DEC 30
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Nov 5, 2026
Republican reaction to election, Offloading THC products, New braille trail
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Rob FerrettHOST
From what we know in analysis of a couple of days now, what do we know about those two groups?

Craig GilbertGUEST
And if you look at that, the national exit poll, this is the national media organizations that get together.

Craig GilbertGUEST
And it's called an exit poll, but they actually now They now poll voters both before they vote and early voters, as well as, you know, they walk up to voters on Election Day and they take their temperature.

Craig GilbertGUEST
were 48% of the electorate, and Republicans and Republican leaners were 45% of the Wisconsin electorate.
3P: Wisconsin Election Day: Governor’s Race, Senate Control & Voting Concerns
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11:08
11:13
11:35

Julia FelloHOST
Is there anything that you're seeing that's different in their personalities or the way that they're going about politics towards the end of this?

Craig GilbertGUEST
Again, I think they're, you know, Tiffany's dealing with headwinds that we've talked about.

Craig GilbertGUEST
And so he's had to juggle, you know, he's been faced with a dilemma of, you know, how closely to hug Donald Trump and how much to distance himself from Donald Trump and what the trade-offs, what the political trade-offs of that are.

Craig GilbertGUEST
I think there's a sense when you talk to people in the political community that Tom Tiffany has run a fairly effective campaign, but he's, again, he's dealing with a tough hand and we're gonna find out, you know, it's always a question in these elections, whether it's conditions and the environment and the political makeup of the state that carries the day or whether it's candidates and campaigns, They carry the day.
3P: Wisconsin Election Day: Governor’s Race, Senate Control & Voting Concerns
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11:08
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Julia FelloHOST
Is there anything that you're seeing that's different in their personalities or the way that they're going about politics towards the end of this?

Craig GilbertGUEST
Again, I think they're, you know, Tiffany's dealing with headwinds that we've talked about.

Craig GilbertGUEST
And so he's had to juggle, you know, he's been faced with a dilemma of, you know, how closely to hug Donald Trump and how much to distance himself from Donald Trump and what the trade-offs, what the political trade-offs of that are.

Craig GilbertGUEST
I think there's a sense when you talk to people in the political community that Tom Tiffany has run a fairly effective campaign, but he's, again, he's dealing with a tough hand and we're gonna find out, you know, it's always a question in these elections, whether it's conditions and the environment and the political makeup of the state that carries the day or whether it's candidates and campaigns, They carry the day.
Could Wisconsin's Governor's Race Defy Expectations? Craig Gilbert's Election Day Analysis
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Julia FelloHOST
Is there anything that you're seeing that's different in their personalities or the way that they're going about politics towards the end of this?

Craig GilbertGUEST
Again, I think they're, you know, Tiffany's dealing with headwinds that we've talked about.

Craig GilbertGUEST
And so he's had to juggle, you know, he's been faced with a dilemma of, you know, how closely to hug Donald Trump and how much to distance himself from Donald Trump and what the trade-offs, what the political trade-offs of that are.

Craig GilbertGUEST
I think there's a sense when you talk to people in the political community that Tom Tiffany has run a fairly effective campaign, but he's, again, he's dealing with a tough hand and we're going to find out, you know, it's always a question in these elections, whether it's conditions and the environment and the political makeup of the state that carries the day, or whether it's candidates and campaigns that carry the day.
Could Wisconsin's Governor's Race Defy Expectations? Craig Gilbert's Election Day Analysis
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6:28
6:34
6:56
D

Julia FelloHOST
Is there anything that you're seeing that's different in their personalities or the way that they're going about politics towards the end of this?

Craig GilbertGUEST
Again, I think they're, you know, Tiffany's dealing with headwinds that we've talked about.

Craig GilbertGUEST
And so he's had to juggle, you know, he's been faced with a dilemma of, you know, how closely to hug Donald Trump and how much to distance himself from Donald Trump and what the trade-offs, what the political trade-offs of that are.

Craig GilbertGUEST
I think there's a sense when you talk to people in the political community that Tom Tiffany has run a fairly effective campaign, but he's, again, he's dealing with a tough hand and we're going to find out, you know, it's always a question in these elections, whether it's conditions and the environment and the political makeup of the state that carries the day, or whether it's candidates and campaigns that carry the day.
Election Day Watchlist: Key Races, Ranked Choice and Big Money
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19:49Kristin BreyHOST
And so what is that difference? And also, how do the new surge of more and more people identifying as independents play out in that math?

Craig GilbertGUEST
Back when Republicans were doing better in Wisconsin elections, at least non-presidential elections, you know, the Walker era, the Obama era, Democrats used to have a party ID advantage.

Craig GilbertGUEST
Now, it's tricky to measure this in Wisconsin because we don't have registration by parties.

Craig GilbertGUEST
And when people tell a pollster, this is the party I identify with, there used to be more Democrats, more voters saying they identified with the Democratic Party than the Republican Party.
8 MINS LATER
Steve ScaffidiHOST
Could this, in some simple, simplistic way, be more about the affordability question, impact of that on people's personal budgets, more so than the candidates who are running on either side?
Election Day Watchlist: Key Races, Ranked Choice and Big Money
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28:06
K
19:49Kristin BreyHOST
And so what is that difference? And also, how do the new surge of more and more people identifying as independents play out in that math?

Craig GilbertGUEST
Back when Republicans were doing better in Wisconsin elections, at least non-presidential elections, you know, the Walker era, the Obama era, Democrats used to have a party ID advantage.

Craig GilbertGUEST
Now, it's tricky to measure this in Wisconsin because we don't have registration by parties.

Craig GilbertGUEST
And when people tell a pollster, this is the party I identify with, there used to be more Democrats, more voters saying they identified with the Democratic Party than the Republican Party.
8 MINS LATER
Steve ScaffidiHOST
Could this, in some simple, simplistic way, be more about the affordability question, impact of that on people's personal budgets, more so than the candidates who are running on either side?
Election Eve, Brewers Parade and Staying Invested
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20:16
20:21
28:06
K
19:49Kristin BreyHOST
And so what is that difference? And also, how do the new surge of more and more people identifying as independents play out in that math?

Craig GilbertGUEST
Back when Republicans were doing better in Wisconsin elections, at least non-presidential elections, you know, the Walker era, the Obama era, Democrats used to have a party ID advantage.

Craig GilbertGUEST
Now, it's tricky to measure this in Wisconsin because we don't have registration by parties.

Craig GilbertGUEST
And when people tell a pollster, this is the party I identify with, there used to be more Democrats, more voters saying they identified with the Democratic Party than the Republican Party.
8 MINS LATER
Steve ScaffidiHOST
Could this, in some simple, simplistic way, be more about the affordability question, impact of that on people's personal budgets, more so than the candidates who are running on either side?
Election Eve, Brewers Parade and Staying Invested
20:02
20:16
20:21
28:06
K
19:49Kristin BreyHOST
And so what is that difference? And also, how do the new surge of more and more people identifying as independents play out in that math?

Craig GilbertGUEST
Back when Republicans were doing better in Wisconsin elections, at least non-presidential elections, you know, the Walker era, the Obama era, Democrats used to have a party ID advantage.

Craig GilbertGUEST
Now, it's tricky to measure this in Wisconsin because we don't have registration by parties.

Craig GilbertGUEST
And when people tell a pollster, this is the party I identify with, there used to be more Democrats, more voters saying they identified with the Democratic Party than the Republican Party.
8 MINS LATER
Steve ScaffidiHOST
Could this, in some simple, simplistic way, be more about the affordability question, impact of that on people's personal budgets, more so than the candidates who are running on either side?
Voter turnout trends, Dredging toxic sediment, Watching the Brewers
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Craig GilbertGUEST
So people with college degrees tend to turn out at higher levels than people who don't have college degrees.

Craig GilbertGUEST
But this, as you know, you know, and your listeners have heard many times now, we have an education divide in this country.

Craig GilbertGUEST
And college educated voters have tilted toward the Democratic Party, non-college voters toward the Republican Party.

Craig GilbertGUEST
Now, you have to be careful about this because it doesn't automatically mean that the lower, you know, the higher the turnout, the high turnout means a victory for Republicans.

Rob FerrettHOST
What are you watching for there? How do you see these wider concerns about the governor and national elections, things like that, playing out in the local races that are going to determine who controls the Assembly and Senate in Wisconsin?
Craig Gilbert, Washington Bureau Chief for the Milwaukee Journal Sentinel
2:25

Craig GilbertGUEST
But first, I want to give you a little national perspective, a little historical perspective.
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one.
White House press ban, Tribal citizenship criteria, AI in art
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Craig GilbertGUEST
Well, the interesting thing to me about a blackout is that You know, this is a president who obviously has a very adversarial relationship with the press, but he's also a president that craves attention and as a result engages with the press and has actually been more accessible to the press than a lot of other modern presidents are.

Craig GilbertGUEST
So one question here is whether he's even accomplishing his own ends and serving his own purposes by instituting a policy that has caused the members of the networks and the TV pool to basically shut down the pool, which, as you noted, won't shut down all coverage.

Craig GilbertGUEST
But it does mean that events at the White House and in and around Washington are not going to have, people are not going to have the same exposure to them as they would otherwise.

Kate Archer-KentHOST
Craig, what do you think about the hearing in the case tomorrow afternoon seeking a temporary injunction? What might the judge do in this situation?
4P; Under Pressure
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Craig GilbertGUEST
Yeah, so it's going to be really interesting to watch how that plays out over the course of the fall.

Craig GilbertGUEST
You know, at the presidential level, it doesn't feel like President Trump is being like super sensitive or super reactive to his declining poll numbers.

Craig GilbertGUEST
And so, you know, it doesn't feel like he's doing the kinds of things that you would expect an incumbent president to do to sort of deal with um his negative job ratings um some of the things he's done i think have aggregate aggravated the problem but again republicans in congress are in a bind because um there's still a lot of fear within the republican party about getting crosswise with the president But, you know, when the rubber meets the road here, they're trying to defend and trying to hold their majorities in both chambers.

Craig GilbertGUEST
And one kind of ray of light for them, particularly on the Senate side, is that, again, most of the key Senate races, most of the pickups, places where Democrats need to pick up Senate races, are in states that Trump carried three times.

Craig GilbertGUEST
So if there's a Democratic wave, is it going to be big enough to carry Democrats across the finish line in red states.

Craig GilbertGUEST
You know, I don't trust it less, but the reason the answer is complicated is that polling was simpler 10 years ago.
Reading the Political Winds
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Craig GilbertGUEST
Yeah, so it's going to be really interesting to watch how that plays out over the course of the fall.

Craig GilbertGUEST
At the presidential level, it doesn't feel like President Trump is being super sensitive or super reactive to his declining poll numbers.

Craig GilbertGUEST
And so it doesn't feel like he's doing the kinds of things that you would expect an incumbent president to deal with his negative job ratings.

Craig GilbertGUEST
But again, Republicans in Congress are in a bind because there's still a lot of fear within the Republican Party about getting crosswise with the president.

Craig GilbertGUEST
But when the rubber meets the road here, they're trying to defend and trying to hold their majorities in both chambers and one kind of ray of light for them particularly on the senate side is that again most of the key senate races most of the pickups places where democrats need to pick up senate races are in states that trump carried three times so is there if there's a republic if there's a democratic wave is it going to be big enough to carry democrats across the finish line in red states
Will Wisconsin Elect A Democratic Socialist?
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Galen DrukeHOST
How does Wisconsin fall within this sort of elasticity debate, which may give us some sense of what a race into November is going to look like?

Craig GilbertGUEST
And so the swings that occur are partly, I mean, there are some swingier parts of the state, and we can talk about that, where there are voters who have a history of shifting around.

Craig GilbertGUEST
But a lot of the Tippiness is simply turnout factors and a state that's so close that even a really small segment, a small sliver of swing voters is going to tip it one way or the other.

Craig GilbertGUEST
I mean, I saw a headline recently that referred to, you know, can a socialist win in a moderate state like Wisconsin? And moderate was an interesting choice of words because.
17 MINS LATER
Galen DrukeHOST
Craig, would you chalk up Wisconsin Democrats' strength in that part of the electorate as having something to do with Wisconsin politics and how Democrats run or something that is unique to working class whites in the state?
Beyond the Polls with Henry Olsen: America’s Dairyland or the Progressives’ Fairyland?
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Henry OlsenHOST
What does your most recent poll show with respect to both the general climate and to the governor's race, both in the primary and in the general election?

Craig GilbertGUEST
I mean, to me, the most striking thing, if you ask people about their view of the Democratic Party, it's very negative.

Craig GilbertGUEST
If you ask people their view of President Trump, it's increasingly, increasingly negative.

Craig GilbertGUEST
To me, the most striking number in our polling, if you look at President Trump's second term, Is yes, his approval ratings gone down.

Craig GilbertGUEST
We asked the four way approval question, which gives you, I think, tells you a lot about the intensity of voters sentiment, both pro and con.
11 MINS LATER

Henry OlsenHOST
Why should we trust the polls in Wisconsin to be better than the polls in Michigan that said Abdul El-Sayed was going to win by 10 to 20 points and he wins by less than one?
America's Dairyland or the Progressives' Fairyland?
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Henry OlsenHOST
What does your most recent poll show with respect to both the general climate and to the governor's race, both in the primary and in the general election?

Craig GilbertGUEST
I mean, to me, the most striking thing, if you ask people about their view of the Democratic Party, it's very negative.

Craig GilbertGUEST
If you ask people their view of President Trump, it's increasingly, increasingly negative.

Craig GilbertGUEST
To me, the most striking number in our polling, if you look at President Trump's second term, Is yes, his approval ratings gone down.

Craig GilbertGUEST
We asked the four way approval question, which gives you, I think tells you a lot about the intensity of voters sentiment, both pro and con.
11 MINS LATER

Henry OlsenHOST
Why should we trust the polls in Wisconsin to be better than the polls in Michigan that said Abdul El-Sayed was going to win by 10 to 20 points and he wins by less than one?
Wisconsin primaries, Flock cameras, LGBTQ elder documentary
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Craig GilbertGUEST
Yeah, I mean, if you look at how voters identify themselves, you know, kind of on the left-right spectrum, you know, conservative, very conservative, liberal, very liberal or moderate, Democratic voters, you know, going back over 15 years of polling we have from Marquette, are increasingly liberal by their own definition.

Craig GilbertGUEST
There are very few, if any, conservative Democrats left in the primary electorate.

Craig GilbertGUEST
And the percentage that identifies very liberal has gone up, has kind of doubled in the last decade or so from about 12 or 13 percent of Democratic voters in Wisconsin to about More than 25%.

Craig GilbertGUEST
So that tells you that I think there's more opportunity than there would have been in the past for a candidate on the left side of the Democratic spectrum.

