But what, what are some of the key things that these entrepreneurs and business owners need to start doing at whatever level they're at in order to start either getting themselves on a path of doing financial planning or protecting their business? Uh, do you have, like, some top blind spots that you feel like maybe they need to address?

Oh, sure.

There's, um, I'd say asset titling is probably one of the easiest ones right away.

So as somebody grows their wealth, maybe you are doing the good things.

Maybe you're, you're putting money into your retirement and your brokerage accounts, you're buying some real estate, you're diversifying and creating some wealth outside in your personal portfolio, which is awesome.

Maybe even getting some other private equity, um, which is typ- typically I'll have people that come in with real estate and brokerage accounts and their business, and they don't have much outside of that.

They might have put a little bit outside in alternatives.

What financial habits do you think make the greatest long-term impact for people in building their, their personal wealth?