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Colton Woods
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Sep 14, 2026
Why Horse Professionals Stay Broke — Colton Woods
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1:12
1:26
1:43

Samantha BaerHOST
So, I typically kick the episodes off by having the guest tell us who they are and what it is they do.

Colton WoodsGUEST
And guys, my name's Colton Woods, and my wife Meredith and I are here in North Texas, just north of Dallas-Fort Worth, and, uh, today we help established horse professionals build what we consider to be sustainable, profitable businesses.

Colton WoodsGUEST
It's what we call building a high-value horse business, and when we look at, like, what does it mean to build a high-value horse business, that's people that can get high-quality results, 'cause we're in a results-based business, provide high-quality experiences to our horses, to our clients, to our students, so we can serve them at the highest level.

Colton WoodsGUEST
Uh, the professionals that want to develop a high level of impact in those that they are serving and want to generate a high profit, right? And many of us, as horse professionals, we don't get into this for the money, per se, right? There's no money in horses.
6 MINS LATER