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Chuck Jaffe

Chuck Jaffe

Oct 26, 2026

19:03
I don't know.
19:04
Nestle's Crunch would be high on my list.
19:05
Snickers bars, Reese's would be high on my list.
19:08
But I will tell you that as the guy who is providing this, I buy whatever I'm getting on sale.
19:14
I'm very aware of the retail value because I'm telling the kids the retail value because that's what they would spend.
19:20
The thing that we have with Nestle's Crunch Bars is that now, so it morphed over time.
19:26
First, we started to go from just cash or candy to you can trade us.

9 MINS LATER

28:15
Somebody that got a job because of
1:08
Tell me about your career as a journalist and author, and obviously a podcast host.
1:13
Uh, you know, here we are in twenty twenty-six, in October of twenty twenty-six, which means that I've actually been writing for people for pay for fifty years, 'cause I actually started writing for my town newspaper and quickly got a chance to write for the bigger regional paper covering town meetings and school board meetings as a teenager, 'cause my mom thought I could do it, and this is the only skill set I really have is writing and talking to people.
1:39
So, uh, I guess I figured out early how to do that, and it's really all I've ever wanted to do was what I do.
1:47
And yeah, I'm very interested in digging in and, and helping folks.
1:50
And although early in my career when it came to, you know, I got to college, I went to the University of Michigan, I was one of the sports editors at the Michigan Daily and certainly thought maybe sports would be in it 'cause I love games, but business and sports are the same thing, right? It's you, you wanna, let's tell you how the company did.
2:11
Okay, where's the box score? That's the earnings report, right? Like, I can dig in on a box score and, and draw information out of it.
2:17
So to me, they were very much the same sort of thing.
6:39
A- and I wanna explore something you, you started touching on a little bit, which is you've obviously had this 50-year career, 40 years in this particular racket, and how do you think about your-- how you thought about what good work means and how that's changed over time, your responsibility to the audience?

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