I need help with that.

This, I think, is just the most perfect gift.

For a new teacher, like you said, coworker, you're gonna be like, "Everybody wants you for the work wife at work."

You do like cutting with scissors or something.

They are.

Everything, you're just gonna stagger them, give, cut them at a 45-degree angle, put them right in the scene at an X in the coffee cup, and then you're gonna pair it with just some croissants, a cup of coffee.

So tell us a bit about that and how you solve for that.

Yeah, I'm actually really glad I was really naive when I started because I would never start it now.

I tell people all the time that come to me like, I want to start something like you did.

And I was like, don't.

You know, like unless you want to work really, really hard for very low margins, very low, like really you have to think about if you're starting it because you want to sell the company, which is why I started it.

I did not start it because I grew up frolicking in my grandmother's garden, which I think is really important to talk about as women.

Usually when you have a creative business as a woman, people will assume it was your hobby.

What reasons were you given for those rejections at the time?

Wow.

And I was bawling.

I was just bawling in this room.

Like, I literally have to give up the one thing I have to these guys that got everything handed to them.

Before they even had revenue, they had millions of dollars, you know? And I'm busting my butt.

I'm working no less than 18 hours a day, no less, for years, years on end, and you know, I couldn't, you know, go to a b- you know, press thing that we were doing without working until 3:00 in the morning to make my 100 bouquet quota, because I had a quota for seven years making bouquets while I was running the company, you know? So I think that's, that's, it doesn't come naturally.

I always want to go f- kicking and screaming and fight, fight the fight that's, that's wrong, but sometimes I just have to let it go.

Look at all my sacrifices.

This is the precious cargo here.

They're expensive to grow.

grow there's a big investment i could go into it for hours so offline i'll totally tell you all the reasons why but so what we did here is with kind of customized towards your mom so we have three different types of arrangements here the lows are already in here for you so these you'll have like 10 to 15 dollars in in flowers that are like the lows and then you can put you put those in first and now you're going to put the precious cargo in so you're just going to do like we always do does it matter where you

does the taped cross do? It allows you to use

half as many flowers as if you didn't have that taped cross.

So this way you can use 10.

Like this is 10 stems of peonies.

This is $50 of peonies, but then you have $15 of the other flowers.

Mm.

Um, this year, you know, we were at, at sub-twenty, which was great last year, and now we're already, um, back up to about twenty-five, twenty-six percent.

And if we go up to, like, thirty-five percent, I just ran that scenario this morning, um, you know, we would actually lose a million dollars.

So we'd be in business to lose money again.

So that's the number one risk.

I say the, the second...

I think the second risk is fertilizers, and it's more the ripple effect that, you know, you don't think about until you run it, run through the scenarios.

It's good to talk to you.

(laughs)

... over the years.

So, um, it's never when, you know, or if the shoe's gonna drop.

It's always when.

Um, we were getting ready, uh, the next Monday after that, we were supposed to launch our Mother's Day offerings.

So we'd already, you know, priced it all out with all of our, our partners.

And then, you know, we found out about the tariffs, and everybody just kind of freaked out a bit.

(laughs)