So can you walk me through your hero ingredients?

For sure.

Uh, so we...

Like I mentioned earlier, we're based in Jasper, Georgia, and our location is big to me.

Just I f- I feel like it's, the community has driven this brand.

And so we've worked, uh, I mean, a lo- there's not a lot going up here in North Georgia.

I mean, we don't have a lot of manufacturing.

Like-