What's your perspective on how a bank like yours has been able to help participants in this marketplace navigate all this change in the sports and entertainment sectors?

That's a great question.

I think one of the things that makes us unique here at Citi National Bank is we touch all those verticals that you just mentioned.

We have subject matter experts in each one of those verticals.

So you mentioned creator content.

We have a subject matter expert that they focus specifically on that vertical music.

We have subject matter experts that focus strictly on music.

What kind of services do those entities need from a bank in order to stay competitive and to make sure that they can field teams that are going to win, going to compete, and a program that's going to stay relevant?