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Chad Fleming

Chad Fleming

Dr. Chad Fleming, OD, FAAO, is an optometrist, CEO/owner of the 9-doctor, 5-location Wichita Optometry practice in Wichita, KS, and founder of Partners in Profit (formerly OptometryCEO), a consultancy coaching optometry practice owners on profitability.

Jul 16, 2026

13:16
How have you over the years arranged your time so that you're making sure that you're scheduling time in your weeks or your months to step back and to look at the overall business and improving it rather than just working in the day to day?
13:30
I would say that I have improved in that significantly in the last couple of years.
13:36
I was getting very frustrated in leading the company in regards to what we were doing in a year, what we were choosing to put emphasis on, what we were choosing not to put emphasis on, really defining what I was doing.
13:50
I felt like I was... putting more fires out or I was just being busy to make myself feel good because I needed to be doing something.
14:01
So if you have somebody who's like myself that likes to build things, if you get bored, what do you do? You break them.
14:09
You break them so you can build them again.
14:11
And it's just this cycle that is great for me because I like to build, but it was not good for my team because I was really throwing them off course every time I wanted to break something and build it back up.

16 MINS LATER

30:33
What do you say to that sort of hesitation around taking that much time? I mean, we're talking about a week or even if it's shorter to dedicating that time to stepping away and doing that type of work.

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