Give me a quick overview.

Yeah, look, we call ourselves a sustainable hydration brand.

The goal is to help you drink more water.

And our mission as a brand is to reduce plastic waste.

Like we all know that plastic is not good for the environment.

And so we've got a combination of kind of solutions, which is one piece is sustainable drinkware, your drink bottles.

But the other piece is then these hydration cubes, which are also sugar-free.

things that you're known for locally is your partnership with the australian open it's probably one of your most talked about moves tell me a bit about getting hq on board was it something they understood and did locally themselves or was this a little bit of a left of center move for you here locally