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Catherine Brooks

Nov 1, 2026

5:44
And have you found that there has been like an instance where you feel that you can share, like not naming names or anything like that, that has been problematic? You know, I think sometimes these stories are helpful because if you know from...
6:00
Yeah, I think that one thing which is really important in the relationship between brands and agents is, as I mentioned, trust, really important.
6:11
I have had a brand which once I had, for example, I'd shown a collection presented it, and I had to go quite a long way to present the collection.
6:29
So it was my time, it was all of the communication leading up to that, so perhaps not even the first collection, maybe it was the third or fourth collection, where a very important stocket might say, oh we'll see you next year, we'll see you next year, they want to see a little bit of history.
6:47
And anyway, so I had this very important meeting and then communication, nothing really materialized.
6:56
And I wrote it off a little bit thinking, oh, that's a real shame.
7:00
And then I was on holiday.
7:51
So what do you look for when you're looking for a brand? And is it one in one out kind of

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