Kate, if you wanted to kick it off and basically explain your background, creation of market chemistry and how you got involved in the space.

Sure.

So in Austin, Texas, which is where I'm currently based and have been so for 11 years or so, I actually was working in startups here.

I worked in marketing operations and senior level positions and.

Eventually, I noticed a pattern, which was that all of the CEOs I worked under had one area where they were great, which was talking about the company in person.

And then when they went to raise capital and distill all that into a deck, they really did not know how to do that.

Maybe they're great about talking about technicals on paper, or maybe they're great about talking about the mission on paper, but a lot of the other areas, they would struggle to shrink down to something that was punchy and palatable at the same time.

Any tips, any examples towards scaling and obtaining that level of success on one of these deals?