Carolyn, what do you think?

Yeah, the interesting thing is every generation has seen a decline in the amount of sex that they're having as a young person.

And I think what that tells me is whatever our sort of persistent message has been, something's wrong with that.

What we've done is change the incentives around sex and responsibility, and specifically responsibility from men.

The advent of birth control and the normalization of sex outside of marriage made there much less reason for men to feel obligated to women to stay in a married relationship.

So women might have had more control over what happens if sex happens, uh, but if they can't find a partner, they're expo- exposed to more physical safety risks because men are less invested in the conversation.

They're faced with economic risk if they get pregnant, they can't terminate the child or don't want to, and then have to support the child on their own.

Yeah.