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Cara Reid

Cara Reid

Senior Lecturer in Organisation Studies at Cardiff Business School, Cardiff University; researcher on professions, expertise, and workplace menstrual health (the 'Bloody Work' project).

Sep 28, 2026

2:29
What were the sort of motivations behind this?
2:32
Yeah, sure.
2:33
For us, I think there's three sorts of areas as to why we'd be motivated to do this.
2:40
So One is obviously opportunity.
2:43
I'll be brutally honest with you.
2:44
There's been very little research in this area generally, but then particularly in the workplace.
2:50
So we found, we looked into this initially thinking, oh, somebody's probably doing lots on this, but we found very little.

14 MINS LATER

16:54
But what about the stuff that's less tangible, less visible, those sorts of obstacles? Did any of those come up?

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