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Brian Gilbert

Brian Gilbert

Film director

Oct 8, 2026

14:48
Uh, Brian, you want to add anything to the team structure before we chime into the second part of the question?
14:53
Yeah, I mean, so even within the, the pharmacist realm, we stratified it by, obviously there was a, a large portion of emergency medicine pharmacists, but, uh, Kaitlyn and I both thought it was probably extremely important to include neuro ICU pharmacists as oftentimes they are, uh, the recipients of these patients.
15:12
And then, uh, you know, there's, there's the one-off or every now and then you get the inpatient stroke alerts as well.
15:18
And oftentimes, uh, neuro ICU pharmacists are responding to those.
15:22
Or if there's not, uh, you know, dedicated, uh, ED coverage, oftentimes the neuro ICU pharmacist is, you know, essential to, uh, respond to those alerts.
15:32
And so we really wanted to have a great geographic mix, a great, uh, mix of, of, uh, academic and community, as Kaitlyn mentioned.
15:41
Uh, and then, you know, having the physician buy-in and, and having a stroke neurologist and, and emergency medicine physicians that, uh, you know, recognize the importance of the work as well, uh, to, to potentially even add even more validity to the work itself.

10 MINS LATER

26:24
But kinda as Brian was alluding to, um, our thought is some of those, uh, time adjustments hopefully lead to improved outcomes as well for patients.
1:11
Can you give us a quick overview of what you're going to be talking about?
1:14
Yeah, so our session was Lance Rubin and I have been coordinating for over the past year and looking at various Vegas themes to sort of work into the clinical content here at ASHP.
1:29
And so our talk will be discussing magnesium, ketamine, and tranexamic acid in various roles.
1:36
within the ED.
1:37
And so appropriately titled, deuces are wild, right? So just like any sort of card game, the deuce can be sort of anything within the set that you need.
1:47
And so just like those medications, they all have a different role for various patient cohorts.
1:53
And so we hope to just highlight some of those and some upcoming and some sort of novel situations where you may utilize those medications.
2:03
Is there maybe a pearl or something you hope people take back from the
14:04
Can you talk us through one of the names that you sold, even if you can't mention the name and kind of just what the process was like for you as a seller and how things went along?
14:12
Yeah.
14:13
Okay.
14:13
It was super easy for us.
14:15
We had inventory names that we were looking to rotate.
14:18
And so in talking with Wade and our account rep, Mark Becker, they put us in touch with Todd Cantwell at Akronik.
14:25
And so Todd, I shared the list with him and he said, You know, I think these will do really well on GoDaddy auctions, but what else do you have? And I showed him, he says, yeah, we're coming up with this product called domain names.com.

5 MINS LATER

19:48
thousand

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