But why don't you tell us a little bit about what you guys each do and how that works?

Well, our job is simple.

We have the privilege every day of telling the world what's new, what's next, and what's really neat about St. Louis.

So we are unapologetic champions of all that's right and all that's going to be even better about St. Louis.

As it relates to sports, really it's a great marriage, if you will.

And I'll just say this for Mark.

I don't want to steal his thunder.

Louis?

Louis and said, what's Brad preaching every day, what are the three or four top things you're talking about?

Well, first, we have the privilege, and I use that word frequently, We have the privilege of representing St. Louis on the regional, national, and international stage.

That is a tremendous honor to be out there representing St. Louis and competing on behalf of St. Louisans.

And that's something that we should take great pride in.

You know, when you think about it, we are paid to represent St. Louis in all different facets.

And that's a privilege and a responsibility that we don't take lightly.

Secondly, we've got to sell aggressively.

Give me your thoughts on that because you're selling St. Louis.