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Bo Cerup-simonsen
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Sep 10, 2025
From wake-up call to global coalition: How Maersk is pushing shipping toward net zero
7:22
31:39

David BachHOST
Can you describe the work that happens at the center? How does it complement what Maersk is doing, but also how is it different from the work that Morten just described?
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7:36Bo Cerup-SimonsenGUEST
And I think Morten's introduction here is a very good example of why the center exists.
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7:42Bo Cerup-SimonsenGUEST
Because if you look back to, let's say, 2018, the state of the union was that there were companies putting forward aspirations and ambitions and also plans.
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7:55Bo Cerup-SimonsenGUEST
But if you looked at it in an industry-wide perspective, it was also clear that those companies alone would not make it a scalable transition for the entire industry.
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8:08Bo Cerup-SimonsenGUEST
And so, in order for this to become a robust and scalable transition for the entire industry, to be in sync with the needs of the rest of the society, our center was established to help the leaders come together to strategize and to show the way forward with the idea that this should turn into standards and concepts and eventually regulations that would drive the entire industry along.
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8:38Bo Cerup-SimonsenGUEST
So you can say in a way, Turning industry best practices or industry leadership from a few companies to industry practices across the entire industry.
23 MINS LATER

David BachHOST
Can you talk a little bit about the role that the center plays specifically with respect to regulation, getting some of these agreements in place that create that level playing field and that create the environment in which companies like Maersk and others can then rise to the challenge?