You know, I think one of the things I remember when I was an intern at Christensen & Fritch is I asked you and Ron to go to lunch with me, and I interviewed you over lunch, and I asked you – what are what do i need to know if i want to own my own agency someday what do i need to do how do i you know what and you guys shared some great wisdom with me back then 30 years ago and one of the things you shared was like don't be afraid to hire people that are smarter than you oh my goodness And I see that you've done that, you know, you've done, you've partnered with a lot of interesting and great people to start things and to create things and talk, talk a little bit about how you think about partnership and, and why that's important.

I had, I have this picture here.

I'm going to show it to you.

This is Ronnie when we started Christiansen and Frick.

Yeah.

Yeah.

And what we used to say, we had a huge version of this on a wall in one of our offices.

impossible,