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Benjamin Behrous

Benjamin Behrous (Behrooz) is the Founder & CEO of Branding Los Angeles, a strategic branding and digital marketing agency he leads alongside President Joella Hopkins.

Aug 27, 2026

10:52
How can small businesses position themselves as premium brands?
10:58
Um, you know, this is the thing that I'm gonna say: perception is reality.
11:05
And when you look at something, and this is very basic, you paint your house before you try to sell the house.
11:13
You clean the room before you invite people in the room.
11:15
If you're creating something and you wanna be able to have this benchmark of value to be given to someone, make sure you are presenting yourself in your best state.
11:26
Make sure that the hedges are trimmed, the lawn is, the lawn is taken care of.
11:31
The reason, what people see is what they will know and understand.
15:00
So what actually works in SEO today, and what is outdated and no longer works?

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