But, like, there's a voice inside so many people that say, like, "Isn't this supposed to be just more, more intuitive, more emotional, more soft, more alive with, with electricity?" Or is it a yes, and thing? [laughs]

It's a yes, and.

That's exactly right.

I mean, if you look at divorce rates in this country, it's 40 to 50% of first marriages end in divorce, 67% of second marriages, 74% of third marriages.

So while love is an amazing thing that we all want, having a plan and a system to do it, it...

And this is part of the cultural messaging, right? We should just fall in love.

If we think about it, where else in the world do, is falling a good thing, right? And so there's a lot of messaging, like it should just be easy.

[laughs]