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Belen Wagaw

Belen Wagaw

Founder of MarkMind and executive communications consultant; ex-Chief Storyteller at Siteimprove and Chief of Staff at SAP.

Jul 10, 2026

20:50
because
20:52
my background has been in comms that's actually what i studied but also some of the stuff that i've done in corporate was like either heading internal comms the job that i had before this was leading storytelling for a company so you know making sure that people understand what is the story behind the product or what is the story behind the clients that use the product.
21:12
So someone wrote me and said, hey, can you write on my behalf on LinkedIn? That was my first couple thousand dollars as well, which was like, okay, crazy.
21:24
Never knew.
21:24
I never started writing on LinkedIn because I knew that there was going to be a direct relationship to writing and the money, right? I was like, yeah, exactly.
21:34
Eventually it will be useful because the logic is there.
21:37
It's like more people knowing you and knowing what you can do.

7 MINS LATER

29:07
have,

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