... you're strategic with it.

Well, that's something that I look for now.

You know, when you look for a new doc or, you know, interns you're not really getting, uh, you're, it's not like you're interviewing them for a job, so you get, you know, a lot of people in the doors.

But when we look for docs, like, yeah, you want the technical competency and a good personality, but then you're also...

One of the biggest things is, you know, kinda like the Disney World mentality, like if there's a piece of trash, like pick it up without you being told to.

And then what I've found is that will parlay into marketing.

So they'll, "Hey, who could I contact? Hey, I, I saw that you used to work with these people.

Uh, was it something that was, uh, easy for you or did you have to kinda, you know, swallow your pride a little bit and get out there and start doing it? What, what were some of your early beginnings of that?