Austin Reed
American American football player
5
APPEARANCES
5
PODCASTS
012
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Oct 22, 2026
What Is Behavioral Email Automation and Does It Work?
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10:22Kendra CormanHOST
What are some other behaviors that you would look to or that you look to for prospects in the B2B space to identify what you could do from an email marketing standpoint?

Austin ReedGUEST
Yeah, I mean, this would 100% depend on the offer and the vertical you're going after, right? For us, for example, we work with legacy data platforms specifically.

Austin ReedGUEST
We work with SAS products that have out-of-date code, out-of-date processes, and we help them modernize what they have going on.

Austin ReedGUEST
And a good way to find that is first to get a list of a bunch of SAS websites, and then to make a scraper that, using collect code, you can just text and be like, hey, I want you to do this.
Legacy Modernization, Bootstrapping Horizon Dev & AI Automations - Austin Reed | Ep 380
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5:35Ezekiel IferiaHOST
So, you know, you pivoted from $700 WordPress sites to rebuilding 30-year-old legacy data platforms, right? So what was the moment you realized you could compete in enterprise software? What gives you the confidence?

Austin ReedGUEST
man you know I never I'm always confident no matter who I talk to because I know we can do a good job and so I'm so confident and and the team and our abilities that so long as I know we can make a big impact for the company we're talking to I will be confident thing is it wasn't like I targeted them, and that kind of happened by accident.

Austin ReedGUEST
So we switched from WordPress to Django and React because we didn't like WordPress, and we really liked Django and React.
8 MINS LATER
The Hidden Systems Flaws Holding Back Business Growth—and How to Fix Them with Austin Reid
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23:48BrockHOST
Yeah

Austin ReedGUEST
... from that, put out testimonials and recommendations and, and, you know, talk to other people.

Austin ReedGUEST
So I, a lot of my, a lot of my experience is, is, like I say, luck, but positioning, developing the relationships and, and fostering those relationships has led me to be able to scale and, and grow.
6 MINS LATER
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29:58BrockHOST
Yeah.
Founder Chaos to Sustainable Growth: The Operating System That Scales, with Austin Reed
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3:09SanaHOST
Let's go with your specific moments from your lens, yeah.

Austin ReedGUEST
And it was always our dream to play music and play concerts together, right? Yeah.

Austin ReedGUEST
And so the plan was that he would come to the U.S. later on and we were to the U.S.
15 MINS LATER
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18:37SanaHOST
So what's the one principle, Austin, in your OS that holds the whole thing together, even on a hard week?
