you were nodding furiously yeah yeah i was like

retreat retreat retreat yeah yeah yeah word word word um yeah my day today like shinny similarly it is different week to week day to day like today i literally right before i was here i was setting up in a an album launch party and i came here and i'm running back to the album launch party but it's not every week that's like that so yeah it's all very all over the place but mainly my job really centers around making sure artists stories and narratives and what they want to put out there and their music is like spread across the internet like whether that be through their content on their socials how they want to present on their socials to what little clip we're going to put on TikTok to what influences we're going to use for this campaign or how we're going to feed the music or, yeah, like build communities online for them.

Like that's kind of like the crux of my job.

How that looks like day to day is very different every single time and different depending on the artist.

Some artists love the internet, some artists don't love it.

So yeah, like that's kind of the crux of my job.

Like, and again, like Shanice said, four years into this you still do a lot of admin and it's just also for me it's like different to other labels I work in a really small label I work with a small team so we all muck in so from the president to the coordinator like we all kind of do everything and have to muck in and kind of just like we all were at the venue setting up for this event because yeah there's only like a few of us so like yeah like that's kind of my day to day

Asma, what did we do?