So just tell us what is this concept of AI GTM? Uh, what does it look like in the past, and what does it look like right now?

Yeah.

[laughs] So I think, yeah, every company, uh, based on their size and based on who they are targeting, they might have a different approach about that definition.

I think that's, that's my view on it because I remember when I started doing sales, um, it was 10, 12 years ago, the approach was very basic.

And I think it's the, the approach of sales is, is still the same.

Like you find someone or an organization with a problem, you make sure that you understand it, you make sure that your solution or product can fix that problem, and then you enter a cycle where you make sure that the person on the other side gets value out of the service or product if they are willing to test it.

And then technically in the end, you can make a sale.

Mm