Can you share maybe a case study? You don't need to, if there's NDA, you don't need to share names, but what does a before and after look like and how can your media company and brand company help? What can it actually practically do to someone?

Yeah, I'll tell you, Luis Scott, who runs Eight Figure Firm, he, good friend of mine, we went to high school together, mentor, business coach of mine for many years.

Six years ago, it was right after COVID, he had a personal injury firm in Atlanta that was doing really well, right? Yeah.

And scaled it up.

And he said, Armando, I want to start this new company called Eight Figure Firm.

And I want you to come and help me build my personal brand.

Right.

How much content should people be putting out? And would you mix text, images, videos? What kind of like formula? I mean, just is there something that you can recommend? If we waved a magic wand and said, this will help you get to a better place than you are if you're doing nothing.