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Arielle Blaine Cole

Arielle Cole is the founder and CEO of Arid Blayne, a New York-based cooling sleepwear brand she created after struggling with SSRI-induced night sweats.

Aug 25, 2026

16:59
Yeah
17:00
... and so then I started sleeping with socks and tucking my pants into socks, and I was just like, "I am so bundled up," and I'm a hot sleeper.
17:07
Like, it's wor- like, like the whole idea of this is working, but this is not working.
17:14
And so I was like, I knew there had to be a better way.
17:17
So, and I also couldn't sleep in a jogger pant because I have Raynaud's, and so a jogger pant, the elastic cuts off my blood circulation, so then I'm waking up with pins and needles the entire night.
17:27
So the lasso pant is actually a hidden elastic in the back of the pant hem.
17:32
It comes out, you put it over your ankle, you tighten it back up, and then your wide leg pant won't ride up in the middle of the night.
18:59
And, and what's the special thing for them?
16:59
Yeah
17:00
... and so then I started sleeping with socks and tucking my pants into socks, and I was just like, "I am so bundled up, and I'm a hot sleeper." Like, it's wor- like, like the whole idea of this is working, but this is not working.
17:14
And so I was like, I knew there had to be a better way.
17:17
So, and I also couldn't sleep in a jogger pant because I have Raynaud's, and so a jogger pant, the elastic cuts off my blood circulation, so then I'm waking up with pins and needles the entire night.
17:27
So the lasso pant is actually a hidden elastic in the back of the pant hem.
17:32
It comes out, you put it over your ankle, you tighten it back up, and then your wide leg pant won't ride up in the middle of the night.
17:39
It stays flat around your ankle, it doesn't move, and it's super comfortable, so that's my, my favorite, um, attribute of Aeroplane.
18:59
And, and what's the special thing for them?

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