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Ari Mark

Ari Mark

Co-Founder and CEO of AMPLE Entertainment, an Emmy Award-winning nonfiction studio; director and executive producer of true crime docuseries including Netflix's 'Amy Bradley Is Missing' and 'This Is the Zodiac Speaking,' and HBO's 'The Invisible Pilot.'

Aug 11, 2026

5:47
So I first wanna ask you about how the concept of the series came to be.
5:52
You know, I've been doing these shows for, for a while.
5:55
Uh, when I say these, I mean true crimes, true crime content.
5:58
Um, and, you know, the one thing that really struck me, especially after the Amy Bradley show that I did for Netflix, was that, you know, we weren't really In, in a lot of the crime shows that we were choosing to do, um, you know, they were adjudicated cases, which is, which is great, and those are really important stories to tell.
6:18
And I think we definitely do a service to the families, but nowhere near what we're capable of doing when it comes to, you know, actually activating an audience and pushing them to another medium, right? Like, so, uh, we're spending the entire episode talking about questions, right? Things that don't add up, things that don't make sense.
6:38
And so the idea is, is that if we can get enough people to lean in and then mobilize after the show and actually continue to ask those questions and comment and post and talk about it and create that conversation, uh, like we really did successfully with Amy Bradley, it feels like we should be doing that, but on a mass scale, right? And so the idea here was, let's get, you know, eight stories together.
7:00
I would love to do 100.

8 MINS LATER

15:23
How did you decide on the cases that you cover?

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