We have to drown out what's going on over there.

All right.

We'll drown them out with sneeling.

So I think really where the trend was is not where it is today.

That with sneeling, you're seeing this evolution.

into really more of snacks turning into mini meals, hence the term snealing.

So snack plus meal or snealing, depending on how you want to put it.

Or are we saying that we will settle into some kind of hybrid behavior?