When I talked to Malcolm Garrett years ago, he was describing this kind of divide between the professionals and the behind the scenes art directors and the design studios at the labels and the major labels and then his generation of newcomers who were attached to the band.

They felt they could express themselves.

They felt they could distill the music graphically.

This is why Jamie Reed, obviously the Pistols, Peter Saville, LaJoy Division, New Order, they could translate the music into visual terms.

And as the designers rose in prominence during those music scenes, what happened, especially with punk, finally the record sleeve became... an artistic format in a way.

In the 60s, you did have a handful of bands who could afford to hire the best graphic designers.

You had The Beatles with Peter Blake.

We live in a world of very