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Andrea Shah

Andrea Shah

Andrea Shah is a website copywriter and marketing strategist for wedding professionals and creative entrepreneurs, known for personality-driven website copy.

Sep 29, 2026

NadineHOST
4:04
So when you got into the wedding industry, particularly working with wedding pros, was there, like, a common theme where you saw, okay, these wedding people need help specifically in this department, and I can come in with this objective point of view? 'Cause we're kind of creative and, like, emotional, and so does that come with some common struggles [laughs] across the board?
4:26
Yes.
4:26
I think wedding pros are creatives, and they're also usually excellent businesspeople, but it's difficult to talk about your creative process and your artistic approach, whether you're a photographer or a seamstress, to really use your words to describe what it is you do and articulate how you get from a thought to a finished product or how you get from a pose to a finished photo.
4:51
And so you need someone to come in and help you kind of fill in the steps along the way and say, "Here's what's actually being done," because what people want to assign a dollar sign to is the actual work.
5:04
And a lot of times, if you just say, "Here's the start, here's the end," you know, I know, they question why things cost what they do.
5:11
We wanna make it really clear why they cost what they do, because you put in this impeccable service.
5:16
You apply this artistry.

10 MINS LATER

NadineHOST
14:53
That'll kind of just be a Band-Aid for now until you're ready to, like, have a, a real website." But then it kind of comes to, like, okay, well, what should I be talking about? How many pages is too many pages? So can you give us an overview of, in, like, a dream world, what would the perfect website include? Like, how many pages, how long should these pages be when we're ready to dive in? So not the shortcut version, but, like, we're ready to have a nice website that we're gonna invest in.
9:37
I want to know why is in-person networking still worth it for the online business owner girlies? Like, what does it do that an online connection cannot?
9:46
Honestly, I just feel like people like, you know, you and I both know people like working with people they know and I can trust.
9:51
And the amount of time you can spend with someone having a face-to-face conversation, I feel like it exponentially increases all of those things.
10:00
I think there's some rule that says like you have to know, you have to spend like 72 hours around a person for them to consider you like a close friend or something like that.
10:08
And anytime you're in person, it just accelerates that process a lot more.
10:13
I feel like it's just a really good way to also expand beyond the people you think you should be targeting and just like explore different connections.
10:20
Maybe you meet a friend.

11 MINS LATER

21:13
Yes.
30:51
I was like, yeah,
30:52
I'm trying to compute that one.
30:54
So I'm thinking your time.
30:56
I'm thinking like the low end.
30:57
So one thing you tell people is if you have the price for courthouse elopements or whatever that are like two hours, don't put that at the low end of your range.
31:06
Separate that out because you want the person who's having a perfectly average hundred person winning to see the court courthouse elopement price.
31:12
It's two hours of coverage and be like, yes.

5 MINS LATER

36:41
Like, how would they even educate their couple on the expected expenses of a destination wedding? Isn't that something they could have, they should know?

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