For our listeners who may not know, can you just tell us a little bit more about the site and paint a picture of what it offers and what makes it a unique destination?

Yeah, sure.

In general terms, what we're creating is a design-led regenerative hospitality brand.

We're creating small luxury retreats in some of Scotland's most beautiful wildernesses.

Our first two cabins are on the shores of Loch Fyne, which is about an hour north of Glasgow and two and a half hours from Edinburgh.

um they are literally on the lock shore they're far enough apart that you don't see or hear your neighbors but equally if you wanted to travel as a group of friends you can both stay and you can meet up for dinners and things like that um and it's really i guess the fundamental philosophy behind our brand is that luxury is about isn't necessarily about having more things, but more kind of freedom, more space and more of a connection to the places where you're traveling.

So whenever we build a new cabin, everything starts with the landscape.

What is that like for you? How is your own approach to making these decisions with that in mind, I suppose?